Animation may be used to share with, educate, advertise and express emotions just like live action can using the same techniques; such as for example the usage of colour, film language and sound. The NSPCC advert by Russell Brooke on television is a great exemplory instance of how animation may be far better than live action. There's no limit to how much a predicament or a motion may be exaggerated but nonetheless remain to be convincing. In the advert if your real child was being thrown around it would be extremely controversial and though it is actually what is going on behind closed doors it would be too much for some people to watch. The animated character is created in a way that portrays the kid in a way that may obtain the message across. This example shows how valuable something animation in fact is, that it is not just a media form to entertain young children. It can also be a great vehicle to exhibit that cartoon violence may be used to a positive end.
On another hand cartoon violence could be very aggressive and graphic like the'Grand Theft Auto'game titles series and some Manga features involve lots of violence and gore but created in a quite realistic way, not suitable for a new audience where as cartoons adapted from Marvel comics such as for example'Spiderman'and the'X-Men'are primarily orientated around fighting but done in a less bloody way. The fight sequences involve a few kicks and punches and a superhuman power is used which doesn't normally inflict much gory, physical damage on the opponent, instead the loser is left with a scratch or two on the face with a trickle of blood oozing from their mouth. The fights, realistic as they may be, are not overly graphic, otherwise they will have to be shown after the watershed, but they are descriptive enough to express what is going on within the story. Most critical of all is the truth that good always triumphs over evil in these cartoons. This does not justify the fighting but neither does it encourage it. Fisticuffs in a live action feature is obviously more violent than fighting in cartoons as it involves real people who is able to get hurt whereas cartoon characters feel nothing, making the fighting seem less realistic when compared to a live action fight sequence.
The belief that animation is really a media form directed mainly at children is not necessarily true, however in some situations this may be used to the benefit of the producers. A good example of here is the recent'DairyLea'commercials, created in a 3D Stop Motion technique it shows some talking cows encouraging children to consume their product, not only by itself, but with mashed potato. The advert implies that'DairyLea'may be combined with other foods and the format is more memorable to children (the talking cows), therefore they are more likely to ask their parents to buy them some. Another good exemplory instance of animation targeted at children is the'Green Cross Code'(stop, look and listen). This informative commercial shows hedgehogs crossing a road within an animated and musical way, encouraging children to accomplish because they do and they'll be safe. This format was chosen so children will remember just how to safely cross the street as told by singing hedgehogs-which would not have already been possible in actual life via a live action format. The advert offers a fascinating, memorable alternative to mundane, forgettable, live action instructions. fantasy animation
Since animation is made popular by children, (for example, the phenomenon of the'Pokemon'series) you will find numerous ways producers can capitalise on the launch and success of a series. The producers see many ways of making more cash from a fruitful cartoon since they realize that children will do anything to get their hands on aspects of merchandise, including the'Pokemon'battle cards. Merchandise does not only stop at playing cards though; there's stationary, cutlery, bags, toys, clothing, books, posters and video games. It is this side of animation that results in adults distancing themselves from the genre because of the fact that the cartoon series is blatantly targeted at children and so this really is enough to place them off watching. Formerly the animation format adopted a biased approach aimed solely at a younger audience. In early days animation it had been fascinating concept, a drawing which was moving. Since it had been a fresh concept folks of all ages took an interest.
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